Atoms:
Model 001 Shoes Promotion

These are the campaign posters I designed for Atoms to promote the sale of Model 001.

The goal is to put the emphasis on comfort. I used atoms that form a cloud to show the fact that the shoes are comfortable and as soft as clouds. The abstract atoms also echo back to the brand. 

With some advice from the team, the end result uses very relaxing colors that enhances the feel of extremely comfortable shoes.